What kind of people are best suited for roles in commercialization?

The kind of people who succeed in roles in commercialization have keen marketing skills and the ability to understand the research behind a product or service, and convey its benefits, uses, and so on to others. These skills are largely based on certain soft skills that allow them to make connections with other people and help them see their vision and point of view. Some of the most important soft skills that people have who are best suited for roles in commercialization, according to a panel of communications executives interviewed by Forbes, include being an engaged listener, not avoiding hard conversations, asking a lot of questions, listening to constructive criticism, being open-minded to new ideas, and being humble. Additional traits of professionals who succeed in commercialization include having self-discipline, being resilient, being able to read body language, and having a can-do attitude.

What are common career paths for someone in commercialization?

One common career path in commercialization is drug commercialization, which involves moving a new drug from development in the lab to pharmacies, clinics, and treatment centers where it can reach patients and health care providers. Another common career path is technology commercialization. This is the process of bringing new technologies from the research lab to the marketplace, which involves developing patents and licenses and publishing research findings, among other processes.

What topics can I study that are related to commercialization?

Entrepreneurship is one topic you can study that is related to commercialization, especially as it involves the process of coming up with an idea to taking it to consumers in the marketplace. You can also study aspects of commercialization, such as production, distribution, marketing, sales, and customer support. Other related topics that you can study are research and development, marketing and sales funnels, economics, human behavior, and leadership skills.

What skills or experience do I need to already have, before starting to learn commercialization?

You can generally begin your study of commercialization simply with curiosity and a desire to learn concepts in research, business, product development, marketing, and people skills.

What are the benefits of taking an online Commercialization course?

Online Commercialization courses offer a convenient and flexible way to enhance your knowledge or learn new Commercialization skills. Choose from a wide range of Commercialization courses offered by top universities and industry leaders tailored to various skill levels.

What Commercialization courses are best for training and upskilling employees or the workforce?

When looking to enhance your workforce's skills in Commercialization, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here .

Top Commercialization Courses - Learn Commercialization Online

Results for "commercialization"

Status: Free Trial
The Hong Kong University of Science and Technology
Protecting Business Innovation
Skills you'll gain: Intellectual Property, E-Commerce, Global Marketing, Brand Management, Innovation, Strategic Partnership, Strategic Thinking, Price Negotiation, New Business Development, Mergers & Acquisitions, Business Process, Digital Assets, Business Strategy, Commercial Laws, Legal Strategy, Commercialization, Case Law, Legal Proceedings, New Product Development, Lawsuits
4.8
Rating, 4.8 out of 5 stars
873 reviews
Beginner · Specialization · 3 - 6 Months
Status: Free Trial
University of Virginia
Market and Competition in Pricing Strategy
Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Share, Business Strategy, Marketing, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, New Business Development, Regulation and Legal Compliance
4.8
Rating, 4.8 out of 5 stars
232 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
Multiple educators
Innovación en los Negocios y Disrupción Digital
Skills you'll gain: Data Storytelling, Storytelling, Design Thinking, Business Strategy, Business Modeling, Business Solutions, Marketing Communications, Data Visualization, Project Portfolio Management, Growth Strategies, Technology Strategies, Strategic Planning, Digital Transformation, Business, Innovation, Organizational Strategy, Brand Management, Strategic Thinking, Market Opportunities, Business Risk Management
4.8
Rating, 4.8 out of 5 stars
67 reviews
Intermediate · Specialization · 3 - 6 Months
Status: Free Trial
University of Maryland, College Park
Corporate Entrepreneurship: Innovating within Corporations
Skills you'll gain: Proposal Development, Business Modeling, Innovation, Entrepreneurship, Customer Analysis, Entrepreneurial Finance, Business Valuation, Market Opportunities, Corporate Strategy, New Business Development, Business Strategies, Internal Auditing, Corporate Finance, Financial Modeling, Internal Communications, Financial Statements, Business Strategy, Corporate Accounting, Project Finance, Business Metrics
4.6
Rating, 4.6 out of 5 stars
268 reviews
Beginner · Specialization · 3 - 6 Months
Universidad Austral
Introducción a la contabilidad: comienza tu emprendimiento.
Skills you'll gain: Financial Statements, Accounting, Small Business Accounting, Accrual Accounting, Financial Accounting, Balance Sheet, Income Statement, Bookkeeping, Financial Analysis, Entrepreneurship, Investments
4.8
Rating, 4.8 out of 5 stars
36 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
IBM
Generative AI for Product Managers
Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Commercialization, Product Management, Product Lifecycle Management, Stakeholder Communications, OpenAI, Technical Product Management, Artificial Intelligence, Customer experience improvement, Team Building, Return On Investment, Product Development, New Product Development, Product Strategy, Microsoft Copilot, Large Language Modeling, Technical Communication, Program Development
4.7
Rating, 4.7 out of 5 stars
6.8K reviews
Intermediate · Specialization · 1 - 3 Months
Status: Free Trial
University of Maryland, College Park
Innovation for Entrepreneurs: From Idea to Marketplace
Skills you'll gain: Commercialization, Innovation, New Product Development, Product Development, Team Building, Entrepreneurship, Design Thinking, Product Testing, Customer Insights, Business Strategies, Team Motivation, Ideation, Market Opportunities, User Research, Business Modeling, Competitive Analysis, Recruitment Strategies
4.6
Rating, 4.6 out of 5 stars
695 reviews
Mixed · Course · 1 - 3 Months
Status: Free Trial
University of California San Diego
Drug Development Product Management
Skills you'll gain: Clinical Trials, Pharmaceuticals, Clinical Research, Commercialization, Pharmacotherapy, Pharmacology, Regulatory Affairs, Intellectual Property, Portfolio Management, New Product Development, Medical Science and Research, Strategic Partnership, Product Marketing, Go To Market Strategy, Health Care Procedure and Regulation, Business Strategy, Marketing Strategies, Market Dynamics, Molecular Biology, Business Development
4.6
Rating, 4.6 out of 5 stars
6.3K reviews
Beginner · Specialization · 3 - 6 Months
Status: Free Trial
EIT Digital
Innovation & Entrepreneurship - From Basics to Open Innovation
Skills you'll gain: Entrepreneurship, Market Research, Market Analysis, Innovation, Design Thinking, Go To Market Strategy, Product Strategy, Customer Engagement, Product Development, Ideation, Business Modeling, Business Strategy
4.6
Rating, 4.6 out of 5 stars
328 reviews
Intermediate · Course · 1 - 3 Months
Status: Free Trial
University of Minnesota
Pharmaceutical and Medical Device Innovations
Skills you'll gain: Competitive Analysis, Intellectual Property, Commercialization, Pharmaceuticals, Product Management, Go To Market Strategy, Regulatory Affairs, Market Analysis, Strategic Marketing, Risk Analysis, Innovation, Product Development, Medical Equipment and Technology, Healthcare Industry Knowledge, Health Policy
4.5
Rating, 4.5 out of 5 stars
760 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of Maryland, College Park
Legal Aspects of Entrepreneurship
Skills you'll gain: Intellectual Property, Commercial Laws, Risk Management, Business Risk Management, Entrepreneurship, Entrepreneurial Finance, Vendor Contracts, Legal Risk, Law, Regulation, and Compliance, Contract Negotiation, Contract Management, Contract Review, Business, Legal Strategy, Labor Law, Business Management, Business Planning, Business Strategy, Innovation, Regulation and Legal Compliance
4.8
Rating, 4.8 out of 5 stars
250 reviews
Beginner · Specialization · 3 - 6 Months
University of New Mexico
Entrepreneurial Strategic Management
Skills you'll gain: Strategic Decision-Making, Business Strategy, Business Metrics, Organizational Strategy, Entrepreneurship, Competitive Analysis, Performance Measurement, Market Dynamics, Innovation, Business Economics
4.6
Rating, 4.6 out of 5 stars
321 reviews
Mixed · Course · 1 - 3 Months