• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • C

      Coursera Project Network

      Introduction au CRM avec HubSpot

      Skills you'll gain: HubSpot CRM, Sales Pipelines, Sales Process, Email Marketing, Dashboard, Lead Generation, Customer Relationship Management, Team Management, Marketing, User Accounts

      4
      Rating, 4 out of 5 stars
      ·
      6 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      A

      Alfaisal University | KLD

      ‎ استراتيجيات التسعير | Pricing Strategies ‎

      Skills you'll gain: Market Dynamics, Product Strategy, Cost Accounting, Business Marketing, Revenue Management, Marketing, Consumer Behaviour, Marketing Strategy and Techniques

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Resolving and Transforming Conflict

      Skills you'll gain: Conflict Management, Negotiation, Expectation Management, Collaboration, Brainstorming, Follow Through, Problem Solving, Honesty, Emotional Intelligence, Creative Problem-Solving, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      O

      O.P. Jindal Global University

      Supervised Learning and Its Applications in Marketing

      Skills you'll gain: Customer Analysis, Marketing Analytics, Customer Insights, Supervised Learning, Customer Retention, Marketing Effectiveness, Marketing Strategies, Applied Machine Learning, Customer Acquisition Management, Scikit Learn (Machine Learning Library), Predictive Modeling, Decision Tree Learning, Machine Learning, Personalized Service, Python Programming, Regression Analysis, Key Performance Indicators (KPIs), Artificial Neural Networks

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of California, Irvine

      Overcoming Bias

      Skills you'll gain: Diversity Awareness, Diversity and Inclusion, Communication, Self-Awareness, Decision Making, Behavioral Economics, Conflict Management, Empathy, Risk Mitigation, Industrial and Organizational Psychology, Cognitive flexibility, Performance Measurement, Psychology

      4
      Rating, 4 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Rochester

      Community Engagement in Research and Population Health

      Skills you'll gain: Health Disparities, Health Equity, Community Health, Public Health, Health Policy, Health Systems, Research, Community Outreach, Program Evaluation, Data Collection

      4.3
      Rating, 4.3 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      S

      Shanghai Jiao Tong University

      The amazing world of the ethnic groups of Yunnan Province

      Skills you'll gain: Culture, Social Studies, Anthropology, Cultural Diversity, Performing Arts, Diversity Awareness, World Music, Music, Demography, Research

      4.5
      Rating, 4.5 out of 5 stars
      ·
      10 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      N

      National Taiwan University

      東亞儒學:孟子一(East Asian Confucianisms: Mencius (1))

      Skills you'll gain: Political Sciences, Ancient History, Education and Training, Liberal Arts, Higher Education, Pedagogy, Social Sciences, Culture, Human Learning, Cultural Diversity, Conflict Management, Ethical Standards And Conduct, Intercultural Competence, Governance

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      T

      The Hong Kong University of Science and Technology

      My Favorite Lectures @ HKUST

      Skills you'll gain: Teaching, Computer Networking, Student Engagement, Student-Centred Learning, Instructing, Multimedia, Music, Liberal Arts, Cultural Diversity, Psychology, Biology

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Fundamentals of Customer Acquisition Management

      Skills you'll gain: Customer Acquisition Management, Branding, Customer Engagement, Customer Data Management, Customer Insights, Lead Generation, Marketing Channel, Brand Awareness, Marketing Analytics, Performance Measurement

      4.6
      Rating, 4.6 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Procurement for Governments

      Skills you'll gain: Procurement, Purchasing, Contract Management, Public Administration, Public Policies, Governance, Supply Chain, Ethical Standards And Conduct, Stakeholder Management, Accountability, Risk Management, Regulation and Legal Compliance

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Understanding Large Language Models in Business

      Skills you'll gain: Large Language Modeling, Business Modeling, Trend Analysis, Business Strategy, Business Process, OpenAI, Prompt Engineering, Business Analysis, ChatGPT, System Design and Implementation, Generative AI, Natural Language Processing, Artificial Intelligence

      4.5
      Rating, 4.5 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    social media marketing in practice
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    genai for social media marketing specialists
    social media marketing and brand advocacy
    1…305306307…392

    In summary, here are 10 of our most popular social media marketing courses

    • Introduction au CRM avec HubSpot: Coursera Project Network
    • ‎ استراتيجيات التسعير | Pricing Strategies ‎: Alfaisal University | KLD
    • Resolving and Transforming Conflict : Arizona State University
    • Supervised Learning and Its Applications in Marketing: O.P. Jindal Global University
    • Overcoming Bias: University of California, Irvine
    • Community Engagement in Research and Population Health: University of Rochester
    • The amazing world of the ethnic groups of Yunnan Province: Shanghai Jiao Tong University
    • 東亞儒學:孟子一(East Asian Confucianisms: Mencius (1)): National Taiwan University
    • My Favorite Lectures @ HKUST : The Hong Kong University of Science and Technology
    • Fundamentals of Customer Acquisition Management: Coursera Instructor Network

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok