What kind of people are best suited for roles in commercialization?

The kind of people who succeed in roles in commercialization have keen marketing skills and the ability to understand the research behind a product or service, and convey its benefits, uses, and so on to others. These skills are largely based on certain soft skills that allow them to make connections with other people and help them see their vision and point of view. Some of the most important soft skills that people have who are best suited for roles in commercialization, according to a panel of communications executives interviewed by Forbes, include being an engaged listener, not avoiding hard conversations, asking a lot of questions, listening to constructive criticism, being open-minded to new ideas, and being humble. Additional traits of professionals who succeed in commercialization include having self-discipline, being resilient, being able to read body language, and having a can-do attitude.

What are common career paths for someone in commercialization?

One common career path in commercialization is drug commercialization, which involves moving a new drug from development in the lab to pharmacies, clinics, and treatment centers where it can reach patients and health care providers. Another common career path is technology commercialization. This is the process of bringing new technologies from the research lab to the marketplace, which involves developing patents and licenses and publishing research findings, among other processes.

What topics can I study that are related to commercialization?

Entrepreneurship is one topic you can study that is related to commercialization, especially as it involves the process of coming up with an idea to taking it to consumers in the marketplace. You can also study aspects of commercialization, such as production, distribution, marketing, sales, and customer support. Other related topics that you can study are research and development, marketing and sales funnels, economics, human behavior, and leadership skills.

What skills or experience do I need to already have, before starting to learn commercialization?

You can generally begin your study of commercialization simply with curiosity and a desire to learn concepts in research, business, product development, marketing, and people skills.

What are the benefits of taking an online Commercialization course?

Online Commercialization courses offer a convenient and flexible way to enhance your knowledge or learn new Commercialization skills. Choose from a wide range of Commercialization courses offered by top universities and industry leaders tailored to various skill levels.

What Commercialization courses are best for training and upskilling employees or the workforce?

When looking to enhance your workforce's skills in Commercialization, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here .

Top Commercialization Courses - Learn Commercialization Online

Results for "commercialization"

Status: Free Trial
University of Virginia
Market and Competition in Pricing Strategy
Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Share, Business Strategy, Marketing, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, New Business Development, Regulation and Legal Compliance
4.8
Rating, 4.8 out of 5 stars
232 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
EIT Digital
Capstone Value Creation through Innovation
Skills you'll gain: Design Thinking, Business Modeling, Strategic Planning, Business Strategies, Innovation, Strategic Marketing, Product Development, Strategic Thinking, New Product Development, Technology Strategies, Value Propositions, Emerging Technologies, Analysis
4.4
Rating, 4.4 out of 5 stars
10 reviews
Intermediate · Course · 1 - 3 Months
Status: Free Trial
Tecnológico de Monterrey
Corporate Entrepreneurship
Skills you'll gain: Innovation, Entrepreneurship, Team Management, Business Strategy, Organizational Strategy, Program Evaluation, Business Management, Culture Transformation, New Business Development, Strategic Leadership, Growth Strategies
4.9
Rating, 4.9 out of 5 stars
8 reviews
Advanced · Course · 1 - 4 Weeks
Status: Free Trial
Emory University
Marketing Channel Incentives
Skills you'll gain: Marketing Channel, Direct Selling, Business Marketing, Strategic Marketing, Strategic Partnership, Price Negotiation, Revenue Management, Strategic Thinking, Risk Mitigation, Business Risk Management, Business Relationship Management, Decision Making
4.6
Rating, 4.6 out of 5 stars
10 reviews
Intermediate · Course · 1 - 4 Weeks
Universidad de Palermo
Finanzas de Start Up y Valuación de Proyectos
Skills you'll gain: Cash Flows, Business Modeling, Financial Analysis, Risk Analysis, Strategic Thinking, Project Finance, Financial Statement Analysis, Business Valuation, Financial Modeling, Entrepreneurship, Business Planning, Presentations
4.8
Rating, 4.8 out of 5 stars
14 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free
Coursera Project Network
Analyzing Product Opportunities with Creately
Skills you'll gain: Market Opportunities, New Product Development, Product Strategy, Competitive Analysis, Business Strategy, New Business Development, Market Analysis, Business Analysis, Product Development, Business Planning, Entrepreneurship
4.6
Rating, 4.6 out of 5 stars
41 reviews
Intermediate · Guided Project · Less Than 2 Hours
Status: Free Trial
University of Maryland, College Park
Building the Business Model for Corporate Entrepreneurs
Skills you'll gain: Business Modeling, Customer Analysis, Business Strategy, Entrepreneurship, Customer Insights, Value Propositions, New Product Development, Target Market, Business Development, Customer Relationship Management, Innovation, Product Strategy, Market Dynamics, Interviewing Skills
4.6
Rating, 4.6 out of 5 stars
81 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of Colorado Boulder
Getting Started with Technology Startups
Skills you'll gain: Value Propositions, Design Thinking, Entrepreneurship, Ideation, New Product Development, Innovation, Strategic Thinking, Technology Strategies, Business Strategies, Business Modeling, Competitive Analysis, Market Analysis
Build toward a degree
4.2
Rating, 4.2 out of 5 stars
18 reviews
Beginner · Course · 1 - 3 Months
Pontificia Universidad Católica de Chile
Transferencia tecnológica: De la investigación al mercado.
Skills you'll gain: Feasibility Studies, Knowledge Transfer, Intellectual Property, Technology Strategies, Commercialization, Technical Management, New Product Development, Innovation, Entrepreneurship, Market Analysis, Regulatory Requirements, Negotiation
4.8
Rating, 4.8 out of 5 stars
733 reviews
Beginner · Course · 1 - 4 Weeks
Case Western Reserve University
Beyond Silicon Valley: Growing Entrepreneurship in Transitioning Economies
Skills you'll gain: Philanthropy, Entrepreneurship, Global Marketing, Entrepreneurial Finance, Innovation, New Business Development, Community Development, Economic Development, Commercialization, Mentorship, Governance, Public Policies
4.4
Rating, 4.4 out of 5 stars
127 reviews
Mixed · Course · 1 - 3 Months
Status: Free Trial
University of Pennsylvania
Wharton Entrepreneurship Capstone
Skills you'll gain: Proposal Development, Business Valuation, Peer Review, Financial Analysis, Due Diligence, Presentations, Entrepreneurship, Business Planning, Competitive Analysis, Constructive Feedback, Storytelling, Business Research, Financial Forecasting, Market Analysis, Business Strategy
4.7
Rating, 4.7 out of 5 stars
262 reviews
Mixed · Course · 1 - 3 Months
Status: Free Trial
University of Maryland, College Park
Entrepreneurship Capstone
Skills you'll gain: Customer Analysis, Business Planning, Sales Pipelines, Sales Strategy, Entrepreneurship, Market Analysis, Innovation, Marketing, Market Research, Product Management, Product Development, Business Strategies, Business Solutions, Value Propositions, Business Modeling, Interviewing Skills
4.7
Rating, 4.7 out of 5 stars
262 reviews
Beginner · Course · 1 - 3 Months