• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Coursera Plus
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Pay Per Click Advertising
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "pay per click advertising"

    • C

      Coursera Project Network

      Use Canva to Create Social Media Marketing Designs

      Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Social Media, Marketing Design, Graphic Design, Branding

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.5K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • U

      Unilever

      Unilever Digital Marketing Analyst

      Skills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Social Media Campaigns, Market Analysis, Google Analytics, Social Media Marketing, Customer Analysis, Search Engine Marketing, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Performance Reporting, Search Engine Optimization, Predictive Analytics, MarTech

      4.7
      Rating, 4.7 out of 5 stars
      ·
      231 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • U

      University of California, Davis

      Fundraising and Development

      Skills you'll gain: Fundraising, Grant Writing, Proposal Writing, Prospecting and Qualification, Philanthropy, Campaign Management, Tax Planning, Direct Marketing, Business Writing, Marketing Strategies, Relationship Building, Estate Planning, Benefits Administration, Administration, Target Audience, Email Marketing, Telemarketing, Stakeholder Management, Negotiation, Stakeholder Engagement

      4.6
      Rating, 4.6 out of 5 stars
      ·
      367 reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of California, Irvine

      Identifying, Attracting, and Growing Your Digital Audience

      Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Digital Marketing, Customer Acquisition Management, Customer experience improvement, Marketing Strategy and Techniques, Customer Engagement, Value Propositions, E-Commerce, Mobile Banking, Branding

      4.7
      Rating, 4.7 out of 5 stars
      ·
      290 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Use Mailchimp to Build an E-mail Marketing Campaign

      Skills you'll gain: Email Marketing, Newsletters, Direct Marketing, Campaign Management, Content Marketing, Marketing Materials, Target Audience

      4.5
      Rating, 4.5 out of 5 stars
      ·
      366 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      N

      Nanjing University

      用Python玩转数据 Data Processing Using Python

      Skills you'll gain: Object Oriented Programming (OOP), Data Structures, Statistical Analysis, Data Mining, Data Analysis, Data Processing, Pandas (Python Package), NumPy, Web Scraping, Python Programming, Data Manipulation, Programming Principles, User Interface (UI) Design

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.6K reviews

      Mixed · Course · 1 - 3 Months

    • U

      University of Illinois Urbana-Champaign

      Global Challenges in Business

      Skills you'll gain: Global Marketing, Virtual Teams, Diversity Marketing, Cultural Sensitivity, Cultural Diversity, Intercultural Competence, Consumer Behaviour, Business Strategy, Diversity and Inclusion, Marketing Planning, Culture, Team Management, Marketing, Strategic Marketing, International Relations, Advertising, Negotiation, Leadership and Management, Diversity Awareness, Strategic Decision-Making

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      498 reviews

      Beginner · Specialization · 3 - 6 Months

    • S

      Scrimba

      Frontend Development

      Skills you'll gain: User Interface (UI) Design, Color Theory, User Interface (UI), Hypertext Markup Language (HTML), Web Content Accessibility Guidelines, Cascading Style Sheets (CSS), HTML and CSS, Typography, React.js, Web Development Tools, JSON, Design, Event-Driven Programming, Web Design, Javascript, Debugging, Usability, Web Development, Node.JS, Front-End Web Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      454 reviews

      Beginner · Specialization · 3 - 6 Months

    • A

      Automatic Data Processing, Inc. (ADP)

      The Payroll Professional

      Skills you'll gain: Payroll, Payroll Administration, Payroll Systems, Payroll Processing, Compensation Strategy, Payroll Reporting, Human Resource Strategy, Human Resources, Customer Service, Continuous Improvement Process, Complex Problem Solving

      4.7
      Rating, 4.7 out of 5 stars
      ·
      320 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of California, Irvine

      Strategies for Converting and Retaining Customers Online

      Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Search Engine Optimization, Keyword Research, Marketing Strategies, Customer Acquisition Management, Web Analytics and SEO, Lead Generation, Target Audience, Web Content, Customer experience improvement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      112 reviews

      Beginner · Course · 1 - 4 Weeks

    • R

      Rutgers the State University of New Jersey

      Supply Chain Excellence

      Skills you'll gain: Logistics, Logistics Management, Supply Chain Management, Supply Chain, Manufacturing Operations, Strategic Sourcing, Operations Management, Financial Statement Analysis, Warehouse Management, Forecasting, Supply Chain Planning, Business Operations, Materials Management, Inventory Management System, Transportation Management, Procurement, Supply Chain Systems, Financial Analysis, Cash Flows, Business Metrics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      509 reviews

      Advanced · Specialization · 3 - 6 Months

    • U

      University of Virginia

      Customer Value in Pricing Strategy

      Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Value Propositions, Market Dynamics, Customer Demand Planning, Market Research, Behavioral Economics, Competitive Analysis, Decision Making, Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      365 reviews

      Beginner · Course · 1 - 4 Weeks

    1…131415…96

    In summary, here are 10 of our most popular pay per click advertising courses

    • Use Canva to Create Social Media Marketing Designs: Coursera Project Network
    • Unilever Digital Marketing Analyst: Unilever
    • Fundraising and Development: University of California, Davis
    • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine
    • Use Mailchimp to Build an E-mail Marketing Campaign: Coursera Project Network
    • 用Python玩转数据 Data Processing Using Python: Nanjing University
    • Global Challenges in Business: University of Illinois Urbana-Champaign
    • Frontend Development: Scrimba
    • The Payroll Professional: Automatic Data Processing, Inc. (ADP)
    • Strategies for Converting and Retaining Customers Online: University of California, Irvine

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok