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    Results for "marketing"

    • Status: AI skills
      AI skills
      M

      Microsoft

      Microsoft Public Relations and Communications Associate

      Skills you'll gain: Media Relations, Marketing and Public Relations, Editing, Content Development and Management, Stakeholder Communications, Stakeholder Management, Proofreading, Public Relations, Internal Communications, Integrated Marketing Communications, Crisis Management, Stakeholder Engagement, Content Creation, Target Audience, Marketing Communications, Communication Planning, Corporate Communications, Writing and Editing, Content Management, Public Affairs

      4.7
      Rating, 4.7 out of 5 stars
      ·
      102 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • M

      Microsoft

      Generative AI for Marketers

      Skills you'll gain: Prompt Engineering, Microsoft Copilot, Customer Insights, Customer Analysis, Competitive Analysis, Content Performance Analysis, Persona Development, Content Creation, Marketing Analytics, Content Marketing, Marketing Design, Marketing, Marketing Strategies, Marketing Planning, Ideation, Paid media, Strategic Marketing, Generative AI Agents, Search Engine Marketing, Performance Reporting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      23 reviews

      Beginner · Specialization · 1 - 3 Months

    • E

      Emory University

      AI for Marketing

      Skills you'll gain: AI Personalization, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Customer Analysis, Customer experience improvement, Customer Insights, Marketing Strategies, Marketing, Content Marketing, MarTech, Data Ethics, Customer Engagement, Customer Acquisition Management, Marketing Psychology

      4.5
      Rating, 4.5 out of 5 stars
      ·
      31 reviews

      Beginner · Specialization · 3 - 6 Months

    • G

      Google

      Assess for Success: Marketing Analytics and Measurement

      Skills you'll gain: Media Planning, A/B Testing, Marketing Budgets, Key Performance Indicators (KPIs), Marketing Analytics, Marketing Effectiveness, Performance Measurement, Data Visualization, Google Analytics, Google Ads, Return On Investment, Spreadsheet Software, Data Presentation, Web Analytics, Online Advertising, Digital Marketing, Pivot Tables And Charts, Stakeholder Communications, Data Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Increase Engagement to your Instagram Business Profile

      Skills you'll gain: Instagram, Social Media, Social Media Marketing, Social Media Strategy, Content Creation, Scheduling, Branding

      4
      Rating, 4 out of 5 stars
      ·
      318 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • N

      Northwestern University

      Social Media Marketing

      Skills you'll gain: Blogs, Social Media Marketing, Integrated Marketing Communications, Peer Review, Key Performance Indicators (KPIs), Social Media Strategy, Business Marketing, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Marketing Strategies, Marketing, Target Audience, Social Media, Social Media Campaigns, Budgeting, Digital Transformation, Big Data, Marketing Analytics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      5.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • D

      Digital Marketing Institute

      Social Media Marketing in Practice

      Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Digital Media Strategy, Facebook, Content Marketing, Instagram, LinkedIn, Digital Marketing, Social Media Campaigns, Marketing, Target Audience, Marketing Strategies, Online Advertising, Advertising Campaigns, Digital Content, Digital Advertising, Brand Awareness, B2B Sales

      4.5
      Rating, 4.5 out of 5 stars
      ·
      526 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      T

      The State University of New York

      Launch Your Online Business

      Skills you'll gain: Branding, Marketing and Public Relations, Entrepreneurship, Content Creation, Video Production, Marketing, Copywriting, Business Modeling, Presentations, Customer Engagement, Value Propositions, E-Commerce, Web Design and Development, Photography, Persona Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      832 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      Universidade de São Paulo

      Marketing Digital

      Skills you'll gain: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.3K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Small Business Marketing Using Facebook

      Skills you'll gain: Facebook, Marketing Analytics, Digital Advertising, Advertising, Social Media Content, Content Development and Management, Social Media Marketing, Social Media, Content Marketing, Scheduling, Target Audience, Social Media Management, Customer Engagement

      4.6
      Rating, 4.6 out of 5 stars
      ·
      250 reviews

      Mixed · Guided Project · Less Than 2 Hours

    • U

      University of California, Davis

      Search Engine Optimization (SEO)

      Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Content Creation, Social Media Strategy, Competitive Analysis, Target Audience, Client Services, Content Marketing, Peer Review, Social Media Marketing, Consumer Behaviour, Google Analytics, Presentations, Marketing, Forecasting, Digital Marketing, Expectation Management, Content Strategy, User Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      13K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      U

      University of London

      Brand Management: Aligning Business, Brand and Behaviour

      Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Employee Engagement, Marketing Management, Global Marketing, Internal Communications, Customer experience strategy (CX), Human Resources, Organizational Change, Consumer Behaviour, Cross-Functional Collaboration

      4.9
      Rating, 4.9 out of 5 stars
      ·
      7.6K reviews

      Beginner · Course · 1 - 3 Months

    Searches related to marketing

    marketing digital
    marketing analytics
    marketing strategy
    marketing management
    marketing strategy for engineers and technologists
    marketing automation
    marketing digital e e-commerce do google
    marketing mix implementation
    1234…160

    In summary, here are 10 of our most popular marketing courses

    • Microsoft Public Relations and Communications Associate: Microsoft
    • Generative AI for Marketers: Microsoft
    • AI for Marketing: Emory University
    • Assess for Success: Marketing Analytics and Measurement: Google
    • Increase Engagement to your Instagram Business Profile : Coursera Project Network
    • Social Media Marketing: Northwestern University
    • Social Media Marketing in Practice: Digital Marketing Institute
    • Launch Your Online Business: The State University of New York
    • Marketing Digital: Universidade de São Paulo
    • Small Business Marketing Using Facebook: Coursera Project Network

    Frequently Asked Questions about Marketing

    Marketing courses on Coursera are designed to equip you with a wide array of skills critical to navigating the dynamic marketing landscape:

    • Core concepts in digital marketing, including SEO, social media, and content marketing
    • Strategic tools and frameworks for marketing analysis and decision-making
    • Techniques for crafting compelling branding strategies
    • Insights into consumer behavior and market research methodologies
    • Practical applications of marketing automation and customer relationship management (CRM) tools
    • Skills to evaluate and utilize emerging marketing technologies
    • Ethical and sustainable marketing practices ‎

    Marketing courses on Coursera can accommodate learners at all levels, so no prior experience is necessary:

    • Beginners can start with introductory courses that provide a solid foundation in basic marketing principles.
    • Intermediate learners can focus on specific marketing channels or techniques.
    • Advanced professionals might cover courses that explore complex marketing strategies, analytics, and leadership in marketing.‎

    Coursera collaborates with esteemed organizations and universities to offer a range of marketing certifications and credentials:

    • Professional certificates in areas such as digital marketing and marketing analytics.
    • Course-specific certificates that focus on specialized topics within marketing.
    • Certifications in partnership with well-known academic and industry leaders.‎

    Skills acquired from Coursera’s marketing courses can lead to diverse and exciting career opportunities:

    • Marketing Coordinator or Manager, driving the strategy and execution of marketing campaigns
    • Content Strategist, developing engaging content aligned with business goals
    • SEO Specialist, optimizing web content to increase traffic and engagement
    • Digital Marketing Analyst, using data to refine marketing strategies
    • Brand Manager, stewarding a brand to maintain and grow its presence in the market‎
    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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