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    • Content Strategy

    Content Strategy Courses Online

    Learn content strategy principles for planning and managing content. Understand how to align content with business goals and user needs.

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    Explore the Content Strategy Course Catalog

    • O

      O.P. Jindal Global University

      M.A. in International Relations, Security, and Strategy

      Skills you'll gain: Diplomacy, Intelligence Collection and Analysis, Surveys, Environmental Laws, Environment, Qualitative Research, Sampling (Statistics), R Programming, Political Sciences, Economic Development, International Relations, Cybersecurity, Immigration Law, Public Safety and National Security, Socioeconomics, Governance, Mitigation, Ancient History, Social Sciences, Security Strategy

      Earn a degree

      Degree · 1 - 4 Years

    • Status: New
      New
      C

      Coursera

      Facebook Live: Real-Time Engagement

      Skills you'll gain: Facebook, Live Streaming, Drive Engagement, Scheduling, Social Media, Social Media Strategy, Social Media Content, Customer Engagement, Event Planning, Video Production, Content Strategy, Content Development and Management, Technical Support

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera

      YouTube Live: Streaming Engagement

      Skills you'll gain: Live Streaming, Customer Engagement, Content Performance Analysis, Content Development and Management, Content Strategy, Customer Relationship Building, Discussion Facilitation, Community Development, Technical Support

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera

      Instagram Storytelling: Write Compelling Stories

      Skills you'll gain: Storytelling, Instagram, Copywriting, Content Creation, Drive Engagement, Concision, Social Media Content, Editing, Writing

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera

      Facebook Watch: Create Engaging Videos

      Skills you'll gain: Video Production, Storyboarding, Videography, Storytelling, Video Editing, Media Production, Facebook, Content Creation

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera

      Instagram Community: Build and Engage

      Skills you'll gain: Instagram, Drive Engagement, Social Media Management, Customer Engagement, Social Media, Social Media Content, Social Media Strategy, Community Development, Keyword Research

      Beginner · Course · 1 - 4 Weeks

    • H

      HEC Paris

      Innovation Management and Entrepreneurship University Certificate

      Skills you'll gain: New Product Development, Business Strategy, Social Media Strategy, Supplier Relationship Management, Ideation, Entrepreneurship, Social Media Marketing, Project Controls, Stakeholder Engagement, Social Media, Product Development, Decision Making, Content Marketing, Process Analysis, Strategic Thinking, Strategic Decision-Making, Business Operations, Business Planning, Lean Methodologies, Innovation

      University Certificate · 6 - 12 Months

    • Status: New
      New
      C

      Coursera

      Instagram Stories: Maximize Interaction

      Skills you'll gain: Instagram, Storytelling, Drive Engagement, Social Media, Brand Strategy, Content Creation, Social Media Marketing, User Feedback

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera

      Instagram Reels: Create Engaging Videos

      Skills you'll gain: Video Editing, Instagram, Video Production, Drive Engagement, Media Production, Content Creation

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera

      YouTube Planning: Script Engaging Videos

      Skills you'll gain: Storyboarding, Video Production, Scripting, Storytelling, Content Creation, Writing, AI Personalization

      Beginner · Course · 1 - 4 Weeks

    • I

      Indian School of Business

      Certificate in Strategic Leadership

      Skills you'll gain: Business Strategy, Crisis Management, Strategic Thinking, Strategic Leadership, Professional Development, Business Leadership, Growth Strategies, Business Modeling, Leadership Development, Leadership, Leadership and Management, Competitive Analysis, Stakeholder Communications, Executive Presence, Competitive Intelligence, Team Leadership, Strategic Decision-Making, Business Development, Value Propositions, Market Analysis

      University Certificate · 6 - 12 Months

    • H

      HEC Paris

      Leading Innovation With Creativity University Certificate

      Skills you'll gain: Design Thinking, Active Listening, Innovation, Creativity, Creative Thinking, Creative Problem-Solving, Organizational Structure, Business Modeling, Organizational Strategy, Talent Management, Business Strategy, Ideation, Self-Awareness, Initiative and Leadership, Strategic Decision-Making, Organizational Effectiveness, Consumer Behaviour, Systems Thinking, Leadership, Strategic Thinking

      University Certificate · 6 - 12 Months

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    1…318319320…322

    In summary, here are 10 of our most popular content strategy courses

    • M.A. in International Relations, Security, and Strategy: O.P. Jindal Global University
    • Facebook Live: Real-Time Engagement: Coursera
    • YouTube Live: Streaming Engagement: Coursera
    • Instagram Storytelling: Write Compelling Stories: Coursera
    • Facebook Watch: Create Engaging Videos: Coursera
    • Instagram Community: Build and Engage: Coursera
    • Innovation Management and Entrepreneurship University Certificate: HEC Paris
    • Instagram Stories: Maximize Interaction: Coursera
    • Instagram Reels: Create Engaging Videos: Coursera
    • YouTube Planning: Script Engaging Videos: Coursera

    Skills you can learn in Data Management

    Google (4)
    Google Cloud Platform (4)
    Application Programming Interfaces (2)
    Mongodb (2)
    Apache Hadoop (1)
    Applied Machine Learning (1)
    Arrays (1)
    CSS (1)
    Cluster Analysis (1)
    Data Structure (1)
    E-commerce (1)
    Graphics (1)

    Frequently Asked Questions about Content Strategy

    "A content strategy is a business' plan to distribute content that aligns with the organization's goals. Content can include a broad variety of online material, such as videos, social media posts, blogs, white papers, and infographics. A thorough content strategy will cover what kind of content is being made, why it's being made, when it's distributed, and where it is distributed. For example, a business might decide to create and share weekly online videos to improve its brand recognition among consumers. A content strategy gives direction to the organization's outreach and engagement efforts.

    As an organization puts its strategy into action, analytics will help determine if the content is having its intended effect. If not, the content strategy may need adjustments."‎

    "If you're a creative person who also loves communicating and organizing, you'll excel as a content strategist. You'll need to envision and anticipate the type of content that will help the organization reach its goals. An analytical mind is needed to understand marketing data and use that data to form an actionable strategy.

    Content strategists don't always have a hand in creating the content itself. That job may go to video editors, writers, graphic designers, or other talent. However, the strategist will need to be willing to work with these individuals to ensure the content is ready by the set deadlines. When challenges arise, you'll need an adaptive mindset and quick decision-making skills to adjust the strategy."‎

    By taking online courses, you can learn essential knowledge about how marketing works on various social media platforms. You'll also discover practical tips on how to analyze metrics, engage audiences, develop a brand identity, and expand your reach. Online courses are ideal when you want to learn these skills from your own home and advance through the lectures and assignments at your own pace.‎

    Online Content Strategy courses offer a convenient and flexible way to enhance your knowledge or learn new Content Strategy skills. Choose from a wide range of Content Strategy courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Content Strategy, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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