• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Paid Media
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "paid media"

    • N

      Northwestern University

      Sports Marketing

      Skills you'll gain: Event Marketing, Marketing, Social Media, Media Relations, Marketing Strategies, Loyalty Programs, Brand Management, Event Planning, Public Relations, Revenue Management, Promotional Strategies, Strategic Partnership, Crisis Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.4K reviews

      Intermediate · Course · 1 - 3 Months

    • U

      Università Bocconi

      Management of Fashion and Luxury Companies

      Skills you'll gain: Retail Store Operations, Brand Management, Digital Media Strategy, Global Marketing, Financial Reporting, Communication Strategies, Market Opportunities, Marketing Management, Business Modeling, Business Strategy, Customer experience strategy (CX), E-Commerce, Consumer Behaviour, Storytelling, Market Trend, Product Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.1K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Marketing con Redes Sociales

      Skills you'll gain: Social Media Strategy, Social Media, Social Media Marketing, Social Media Campaigns, Persona Development, Content Marketing, Target Audience, Plan Execution, Active Listening, Digital Media Strategy, Marketing, Marketing Strategies, Goal Setting, Performance Measurement, Social Media Management, Key Performance Indicators (KPIs), Social Media Content, Drive Engagement, Network Analysis, Content Strategy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      3.7K reviews

      Intermediate · Specialization · 3 - 6 Months

    • U

      Universidade de São Paulo

      Marketing Digital

      Skills you'll gain: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.3K reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Pennsylvania

      Viral Marketing and How to Craft Contagious Content

      Skills you'll gain: Content Marketing, Social Media Strategy, Consumer Behaviour, Influencing, Marketing Communications, Social Media Marketing, Persuasive Communication, Social Media, Advertising, Brand Strategy, Marketing, Marketing Psychology, Storytelling

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.3K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      B

      Berklee

      Music Education for Teachers

      Skills you'll gain: Music, Musical Composition, Music Theory, Education Software and Technology, Peer Review, Instrumental Music, Music Performance, Active Listening, World Music, Constructive Feedback, Cultural Responsiveness, Oral Expression, Cultural Diversity, Post-Production, Media Production, Empowerment, Collaboration, Self-Awareness, Storytelling, Creativity

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.9K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Attract and Engage Customers with Digital Marketing

      Skills you'll gain: Search Engine Marketing, Google Ads, Search Engine Optimization, Target Audience, Digital Marketing, Online Advertising, Web Analytics and SEO, Persona Development, Keyword Research, Pay Per Click Advertising, Digital Advertising, Marketing, Advertising Campaigns, Marketing Strategies, Customer Acquisition Management, Lead Generation, Google Analytics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      7.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Instructor Network

      Leveraging AI for Enhanced Content Creation

      Skills you'll gain: Generative AI, Advertising, Advertising Campaigns, Content Creation, ChatGPT, Prompt Engineering, Content Marketing, Web Content, Data Ethics, Artificial Intelligence, Storytelling, Video Editing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      116 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      B

      Berklee

      The Business of Music Production

      Skills you'll gain: Music, Contract Negotiation, Musical Composition, Intellectual Property, Lawsuits, Peer Review, Music History, Active Listening, Legal Proceedings, Constructive Feedback, Law, Regulation, and Compliance, Ethical Standards And Conduct, Instrumental Music, Legal Strategy, Media Production, Professional Networking, Music Theory, Post-Production, Digital Assets, Business Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • S

      Stanford University

      Writing in the Sciences

      Skills you'll gain: Grant Writing, Peer Review, Technical Writing, Technical Communication, Writing, Scientific Methods, Journals, Editing, Research, Media and Communications, Ethical Standards And Conduct

      4.9
      Rating, 4.9 out of 5 stars
      ·
      9.4K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      ChatGPT: Excel at Personal Automation with GPTs, AI & Zapier

      Skills you'll gain: Generative AI Agents, Prompt Engineering, ChatGPT, Generative AI, Agentic systems, Productivity, AI Personalization, OpenAI, Expense Management, Artificial Intelligence, Personalized Service, Expense Reports, Large Language Modeling, Workflow Management, Google Workspace, Creative Thinking, Ingenuity, Productivity Software, Brainstorming, Business Process Automation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.4K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      G

      Goldman Sachs

      Digital Marketing Strategy with Goldman Sachs 10,000 Women

      Skills you'll gain: Social Media Campaigns, Social Media, Paid media, Digital Media Strategy, Online Advertising, Search Engine Marketing, Digital Advertising, Digital Marketing, Pay Per Click Advertising, Marketing Strategy and Techniques, Owned Media, Marketing Planning, Earned Media

      4.7
      Rating, 4.7 out of 5 stars
      ·
      720 reviews

      Mixed · Course · 1 - 4 Weeks

    1…567…107

    In summary, here are 10 of our most popular paid media courses

    • Sports Marketing: Northwestern University
    • Management of Fashion and Luxury Companies: Università Bocconi
    • Marketing con Redes Sociales: Tecnológico de Monterrey
    • Marketing Digital: Universidade de São Paulo
    • Viral Marketing and How to Craft Contagious Content: University of Pennsylvania
    • Music Education for Teachers: Berklee
    • Attract and Engage Customers with Digital Marketing: Google
    • Leveraging AI for Enhanced Content Creation : Coursera Instructor Network
    • The Business of Music Production: Berklee
    • Writing in the Sciences: Stanford University

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok