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    • Persuasion

    Persuasion Courses Online

    Master persuasion techniques for influencing others. Learn about psychological principles of persuasion and practical applications.

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    Explore the Persuasion Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Personal Journeys: Identity, Motivation, and Resilience

      Skills you'll gain: Growth Mindedness, Emotional Intelligence, Resilience, Goal Setting, Persistence, Self-Motivation, Personal Development, Creativity, Adaptability, Self-Awareness, Empathy, Overcoming Obstacles, Culture, Lifelong Learning, Community Development, Cultural Diversity, Intercultural Competence, Diversity Awareness, Liberal Arts, Human Development

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Washington

      Business English: Making Presentations

      Skills you'll gain: Presentations, Sales Presentation, Persuasive Communication, Microsoft PowerPoint, Public Speaking, Verbal Communication Skills, Data Visualization, Business Communication, Marketing Materials, English Language

      4.8
      Rating, 4.8 out of 5 stars
      ·
      761 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Speaking and Presenting: Conversation Starters

      Skills you'll gain: Verbal Communication Skills, Public Speaking, Persuasive Communication, Communication, Communication Strategies, Presentations, Interpersonal Communications, Cognitive flexibility, Storytelling, Active Listening, Adaptability, Creativity

      4.6
      Rating, 4.6 out of 5 stars
      ·
      66 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Marketing, Communication, and PR

      Skills you'll gain: Marketing and Public Relations, Integrated Marketing Communications, Marketing Communications, Public Relations, Storytelling, Content Performance Analysis, Strategic Communication, Target Audience, Campaign Management, Content Creation, Digital Media Strategy, Ethical Standards And Conduct, AI Personalization

      4.8
      Rating, 4.8 out of 5 stars
      ·
      17 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Washington

      Introduction to Public Speaking

      Skills you'll gain: Public Speaking, Verbal Communication Skills, Communication, Communication Strategies, Composure, Instructional Design, Stress Management, Education Software and Technology, Organizational Skills

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.2K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Foundations of Neuroscience

      Skills you'll gain: Marketing Psychology, Influencing, Persuasive Communication, Advertising, Consumer Behaviour, Decision Making, Marketing Effectiveness, Neurology, Marketing, Psychology, Performance Measurement, Anatomy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      13 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Instructor Network

      Growing your Influence

      Skills you'll gain: Thought Leadership, Influencing, Communication, Self-Awareness, Lifelong Learning, Professional Networking, Leadership, Professional Development, LinkedIn, Personal Development, Emotional Intelligence, Branding, Growth Mindedness, Social Media Strategy, Adaptability

      4.7
      Rating, 4.7 out of 5 stars
      ·
      12 reviews

      Intermediate · Course · 1 - 4 Weeks

    • R

      Relay Graduate School of Education

      Teaching Character and Creating Positive Classrooms

      Skills you'll gain: Student Engagement, Positivity, Teaching, Education and Training, Classroom Management, Pedagogy, Curriculum Planning, Lesson Planning, Personal Attributes, Working With Children, Course Development, Growth Mindedness, Childhood Education and Development, Optimism, Research, Empowerment, Self-Awareness, Personal Development, Persistence, Rapport Building

      4.8
      Rating, 4.8 out of 5 stars
      ·
      946 reviews

      Mixed · Course · 1 - 3 Months

    • A

      Alfaisal University | KLD

      التحدث والتواصل بثقة | Communicating With Confidence

      Skills you'll gain: Communication, Verbal Communication Skills, Public Speaking, Active Listening, Non-Verbal Communication, Assertiveness, Interpersonal Communications, Emotional Intelligence, Stress Management, Overcoming Obstacles

      4.9
      Rating, 4.9 out of 5 stars
      ·
      164 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Instructor Network

      Crafting Business Presentations, Proposals, Crisis Comms

      Skills you'll gain: Proposal Writing, Business Communication, Business Writing, Writing, Crisis Management, Persuasive Communication, Strategic Communication, Corporate Communications, Verbal Communication Skills, Sales Presentations, Presentations, Public Speaking, Storytelling

      5
      Rating, 5 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      Universidad de Palermo

      Publicidad

      Skills you'll gain: Advertising, Social Media Management, Marketing Communications, Integrated Marketing Communications, Digital Advertising, Social Media Marketing, Marketing, Strategic Communication, Digital Marketing, Target Audience, Consumer Behaviour

      4.2
      Rating, 4.2 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Washington

      Speaking to inform: Discussing complex ideas with clear explanations and dynamic slides

      Skills you'll gain: Presentations, Public Speaking, Microsoft PowerPoint, Verbal Communication Skills, Communication, Storytelling, Constructive Feedback, Concision, Drive Engagement, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      428 reviews

      Beginner · Course · 1 - 3 Months

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    1…567…10

    In summary, here are 10 of our most popular persuasion courses

    • Personal Journeys: Identity, Motivation, and Resilience: University of Colorado System
    • Business English: Making Presentations: University of Washington
    • Speaking and Presenting: Conversation Starters: University of Michigan
    • Marketing, Communication, and PR: Microsoft
    • Introduction to Public Speaking: University of Washington
    • Foundations of Neuroscience: Johns Hopkins University
    • Growing your Influence: Coursera Instructor Network
    • Teaching Character and Creating Positive Classrooms : Relay Graduate School of Education
    • التحدث والتواصل بثقة | Communicating With Confidence: Alfaisal University | KLD
    • Crafting Business Presentations, Proposals, Crisis Comms: Coursera Instructor Network

    Frequently Asked Questions about Persuasion

    Persuasion is the art of convincing someone to perform an action or adopt your beliefs. Greek philosopher Aristotle identified three primary modes of persuasion: ethos, pathos, and logos. Ethos involves establishing credibility with the audience. Pathos involves emotional appeals. Logos involves persuading people through facts and logic.‎

    Learning persuasive strategies can benefit you in the workplace as well as your personal life. At work, you may want to persuade your manager to give you a promotion or persuade a new client to put their trust in you. In your relationships, persuasion can help you reach compromises during disagreements with friends and family members or steer them in a positive direction. For example, you might persuade a stubborn friend to seek out a therapist or quit smoking.‎

    A wide range of careers relies on persuasive tactics, including political, sales, and legal positions. Politicians attempt to gain support from the public for their policy agendas. Lawyers use persuasive arguments to win over juries and judges in courtrooms. People in sales, advertising, and marketing positions use a variety of tactics and mediums to convince customers to spend money on a product or service. Nutritionists and therapists use persuasive language to encourage others to make healthier decisions. Agents for artists and athletes use persuasion to get their clients new contracts. Entrepreneurs must convince investors to put faith in new projects. Even religious figures use persuasion to grow their congregations.‎

    Online classes can introduce you to the psychology theories that explain how social influence works. You'll also learn effective ways to reach others through rational arguments and storytelling. Public speaking and writing are common channels of persuasion, so lessons will encourage you to develop both of those skills through exercises. These courses empower you to learn whenever and wherever you want and move at your own pace.‎

    Online Persuasion courses offer a convenient and flexible way to enhance your knowledge or learn new Persuasion skills. Choose from a wide range of Persuasion courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Persuasion, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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