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    • Brand And Product Management

    Brand & Product Management Courses Online

    Learn brand and product management principles for developing strong brands. Understand market research, branding strategies, and product lifecycle management.

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    Explore the Brand & Product Management Course Catalog

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      I

      IBM

      IBM Data Analyst

      Skills you'll gain: Exploratory Data Analysis, Data Storytelling, Data Wrangling, Dashboard, Data Visualization Software, Plotly, Data Visualization, Generative AI, SQL, Interactive Data Visualization, Data Transformation, Data Analysis, Data Cleansing, Jupyter, Big Data, IBM Cognos Analytics, Excel Formulas, Python Programming, Professional Networking, Microsoft Excel

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      93K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      X

      Xbox

      Xbox Product Manager

      Skills you'll gain: User Story, Product Planning, User Interface (UI), Competitive Analysis, Product Roadmaps, User Interface and User Experience (UI/UX) Design, Stakeholder Management, Market Research, Product Management, Design Thinking, Mockups, Consumer Behaviour, Usability Testing, Wireframing, Market Analysis, Stakeholder Communications, Product Lifecycle Management, New Product Development, Product Strategy, Data Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      43 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      What is Product Lifecycle Management?

      Skills you'll gain: Product Lifecycle Management, Product Planning, Product Strategy, Product Management, Product Roadmaps, Product Improvement, Process Management, Business Process Management, Strategic Planning, Business Strategy, Technology Strategies, Innovation, Project Implementation, Data Management, Change Management, Competitive Analysis, Key Performance Indicators (KPIs), System Implementation, Automation, AI Personalization

      4.3
      Rating, 4.3 out of 5 stars
      ·
      24 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Project Managers

      Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, OpenAI, Project Management, Workflow Management, Project Management Life Cycle, Large Language Modeling, Team Building, Project Planning, Microsoft Copilot, Artificial Intelligence, Program Development, Project Documentation, Risk Management, Business Ethics, Content Creation, IBM Cloud, Image Analysis, Machine Learning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.7K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      U

      Università Bocconi

      Management of Fashion and Luxury Companies

      Skills you'll gain: Retail Store Operations, Brand Management, Digital Media Strategy, Global Marketing, Financial Reporting, Communication Strategies, Market Opportunities, Marketing Management, Business Modeling, Business Strategy, Customer experience strategy (CX), E-Commerce, Consumer Behaviour, Storytelling, Market Trend, Product Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.1K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Brand Identity and Strategy

      Skills you'll gain: Brand Strategy, Branding, Logo Design, Brand Management, Target Audience, Consumer Behaviour, Value Propositions, Marketing, Marketing Psychology, Marketing Strategies, Advertising, Competitive Analysis, Color Theory

      4.7
      Rating, 4.7 out of 5 stars
      ·
      853 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Influencing: Storytelling, Change Management and Governance

      Skills you'll gain: Overcoming Objections, Influencing, Risk Management Framework, Persuasive Communication, Governance, Storytelling, Risk Management, Change Management, Organizational Change, Rapport Building, Meeting Facilitation, Leadership, Conflict Management, Enterprise Risk Management (ERM), Business Transformation, Negotiation, Communication, Intercultural Competence, Stakeholder Management, Process Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.3K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      C

      Copenhagen Business School

      Strategic Management and Innovation

      Skills you'll gain: Business Strategy, Business Planning, Strategic Decision-Making, Strategic Thinking, Plan Execution, Goal Setting, Resource Management, Organizational Strategy, Peer Review, Competitive Analysis, Innovation, Organizational Structure, Project Implementation, Strategic Planning, Market Analysis, Culture Transformation, Change Management, Business Strategies, Business, Global Marketing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.1K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM IT Project Manager

      Skills you'll gain: User Story, Stakeholder Engagement, Software Development Life Cycle, Software Architecture, Project Management Life Cycle, Resource Management, Peer Review, Agile Software Development, Earned Value Management, Scrum (Software Development), Stakeholder Management, Agile Methodology, Project Risk Management, Project Management, Information Technology, Risk Management, Sprint Retrospectives, Interviewing Skills, Leadership, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.9K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • U

      University of California, Davis

      The Strategy of Content Marketing

      Skills you'll gain: Content Marketing, Content Performance Analysis, Content Strategy, Marketing Strategies, Content Creation, Strategic Marketing, Social Media Strategy, Marketing, Multimedia, Copywriting, Branding, Target Audience, Persona Development, Business Ethics, Writing

      4.5
      Rating, 4.5 out of 5 stars
      ·
      5.2K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Product Managers

      Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, Commercialization, Product Management, Product Lifecycle Management, Stakeholder Communications, OpenAI, Technical Product Management, Artificial Intelligence, Customer experience improvement, Team Building, Return On Investment, Product Development, New Product Development, Product Strategy, Product Improvement, Large Language Modeling, Creativity, IBM Cloud

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.7K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Geneva

      Portfolio and Risk Management

      Skills you'll gain: Portfolio Management, Risk Management, Business Risk Management, Investment Management, Risk Analysis, Investments, Asset Management, Wealth Management, Financial Market, Finance, Probability Distribution, Market Dynamics, Correlation Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.4K reviews

      Mixed · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular brand and product management courses

    • IBM Data Analyst: IBM
    • Xbox Product Manager: Xbox
    • What is Product Lifecycle Management?: Coursera Instructor Network
    • Generative AI for Project Managers: IBM
    • Management of Fashion and Luxury Companies: Università Bocconi
    • Brand Identity and Strategy: IE Business School
    • Influencing: Storytelling, Change Management and Governance: Macquarie University
    • Strategic Management and Innovation: Copenhagen Business School
    • IBM IT Project Manager: IBM
    • The Strategy of Content Marketing: University of California, Davis

    Skills you can learn in Marketing

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    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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