What are the best e-commerce courses on Coursera?

Top e-commerce courses include Digital Marketing and E-commerce from Google and Supply Chain Management for E-commerce from Starweaver . You can also find programs that cover online store setup, customer behavior, SEO , and payment systems—all relevant for launching or improving an e-commerce business.

Can I take free e-commerce courses on Coursera?

Yes. You can start learning e-commerce topics on Coursera for free in two ways: Preview the first module of many e-commerce courses at no cost. This includes video lessons, readings, graded assignments, and Coursera Coach (where available). Start a 7-day free trial for Specializations or Coursera Plus. This gives you full access to all course content across eligible programs within the timeframe of your trial. If you want to keep learning, earn a certificate in e-commerce, or unlock full course access after the preview or trial, you can upgrade or apply for financial aid.

Do I need prior experience in business or marketing to start learning E-commerce on Coursera?

E-commerce courses on Coursera are accessible to learners of all backgrounds: Beginners can start with introductory courses that cover the basics of setting up an e-commerce business. Those with some business or marketing experience can enhance their skills with more specialized topics such as digital marketing , data analytics , or supply chain management . Advanced learners can explore in-depth strategies for scaling an e-commerce business globally and integrating advanced technology solutions.

What will I learn in an e-commerce course?

You’ll learn how to build and manage an online store, attract and retain customers, set up product pages, use marketing tools like email and social media , and analyze performance data . Some courses also introduce platforms like Shopify , WooCommerce, and Google Ads .

Do I need experience to start learning about e-commerce?

No experience is required. Many courses are designed for beginners and walk you through the process of launching an e-commerce business from scratch. There are also more advanced options for learners with some business or marketing background.

Top E-commerce Courses - Learn E-commerce Online

Find the Best E-Commerce Course for Your Goals

Status: Preview
Illinois Tech
Digital Marketing
Skills you'll gain: Pay Per Click Advertising, Digital Marketing, Web Analytics, Email Marketing, Paid media, Digital Advertising, Google Ads, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Google Analytics, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing
Build toward a degree
4.5
Rating, 4.5 out of 5 stars
48 reviews
Advanced · Course · 1 - 3 Months
Status: Preview
Duke University
Medical Neuroscience
Skills you'll gain: Neurology, Anatomy, Medical Science and Research, Psychology, Pathology, Molecular Biology, Biology, Pharmacology
4.9
Rating, 4.9 out of 5 stars
2.9K reviews
Advanced · Course · 3 - 6 Months
Status: Free Trial
Tecnológico de Monterrey
Empresas Familiares
Skills you'll gain: Value Propositions, Innovation, Entrepreneurship, Market Opportunities, New Product Development, Leadership, Business Leadership, Business Modeling, New Business Development, Leadership and Management, Governance, Strategic Leadership, Business Strategy, Leadership Development, Succession Planning, Lean Methodologies, Growth Strategies, Business Management, Business Administration, Visionary
4.8
Rating, 4.8 out of 5 stars
235 reviews
Advanced · Specialization · 3 - 6 Months
Status: Free
Coursera Project Network
Create and Design Digital Products using Canva
Skills you'll gain: Canva (Software), Design, Digital Design, Design Elements And Principles, Product Design, Color Theory, Graphic Design, Intellectual Property, Product Promotion, E-Commerce, Digital Assets, Marketing, Marketing Materials
4.4
Rating, 4.4 out of 5 stars
1.2K reviews
Advanced · Guided Project · Less Than 2 Hours
Status: Free Trial
Tecnológico de Monterrey
Mentalidad Emprendedora
Skills you'll gain: Innovation, Entrepreneurship, New Business Development, Business Strategy, Business Modeling, Value Propositions, Lean Methodologies, Growth Strategies, Market Opportunities, Product Development, Market Trend, Customer Insights
4.8
Rating, 4.8 out of 5 stars
227 reviews
Advanced · Course · 1 - 4 Weeks
Status: Free Trial
Tecnológico de Monterrey
Innovación y creatividad organizacional
Skills you'll gain: Innovation, Business Modeling, Design Thinking, Creative Problem-Solving, Brainstorming, Creative Thinking, Cognitive flexibility, Entrepreneurship, New Business Development, Open Mindset, Lean Methodologies, Organizational Strategy, Organizational Change, Value Propositions
4.8
Rating, 4.8 out of 5 stars
96 reviews
Advanced · Course · 1 - 4 Weeks

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Status: Free Trial
Tecnológico de Monterrey
Diseño e innovación de modelo de negocios
Skills you'll gain: Business Modeling, Business Architecture, Business Strategy, Design Thinking, Business Process, Storytelling, Business Strategies, Innovation, Entrepreneurship, Systems Thinking, New Business Development, Presentations, Business Research, Data Storytelling, Process Analysis, Professional Networking, Competitive Analysis, Value Propositions, Market Opportunities, Decision Making
4.6
Rating, 4.6 out of 5 stars
68 reviews
Advanced · Course · 1 - 4 Weeks
Status: Preview
UBITS
Storytelling avanzado: comunicación de alto impacto
Skills you'll gain: Presentations, Storytelling, Data Storytelling, Oral Expression, Persuasive Communication, Public Speaking, Verbal Communication Skills, Drive Engagement, Motivational Skills, Communication, Target Audience, Leadership
4.9
Rating, 4.9 out of 5 stars
10 reviews
Advanced · Course · 1 - 4 Weeks
Status: Preview
Tecnológico de Monterrey
Introducción a la Innovación Empresarial y Creación de Valor
Skills you'll gain: Design Thinking, Change Management, Innovation, Business Transformation, Ideation, Forecasting, Organizational Strategy, Business Strategies, New Product Development, Value Propositions
Build toward a degree
4.9
Rating, 4.9 out of 5 stars
36 reviews
Advanced · Course · 1 - 4 Weeks
Status: Free Trial
University of California San Diego
Genome Assembly Programming Challenge
Skills you'll gain: Bioinformatics, Epidemiology, Graph Theory, Infectious Diseases, Network Analysis, Program Development, Molecular Biology, Computational Thinking, Algorithms
4.5
Rating, 4.5 out of 5 stars
346 reviews
Advanced · Course · 1 - 4 Weeks
Status: Free Trial
LearnQuest
iOS App Store & In-App Purchases
Skills you'll gain: Apple iOS, iOS Development, Transaction Processing, Software As A Service, Mobile Development, User Interface (UI), UI Components, Payment Systems, User Experience
4.7
Rating, 4.7 out of 5 stars
88 reviews
Advanced · Course · 1 - 4 Weeks
Status: New
Google Cloud
Criar embeddings, pesquisa vetorial e RAG com o BigQuery
Skills you'll gain: Generative AI, Large Language Modeling, Prompt Engineering, Google Cloud Platform, Big Data
Advanced · Course · 1 - 4 Weeks