What skills can I learn in marketing courses on Coursera?

Marketing courses on Coursera are designed to equip you with a wide array of skills critical to navigating the dynamic marketing landscape: Core concepts in digital marketing , including SEO , social media , and content marketing Strategic tools and frameworks for marketing analysis and decision-making Techniques for crafting compelling branding strategies Insights into consumer behavior and market research methodologies Practical applications of marketing automation and customer relationship management (CRM) tools Skills to evaluate and utilize emerging marketing technologies Ethical and sustainable marketing practices

Do I need prior experience in marketing to start these courses?

Marketing courses on Coursera can accommodate learners at all levels, so no prior experience is necessary: Beginners can start with introductory courses that provide a solid foundation in basic marketing principles. Intermediate learners can focus on specific marketing channels or techniques. Advanced professionals might cover courses that explore complex marketing strategies, analytics, and leadership in marketing.

What marketing certifications and credentials are available?

Coursera collaborates with esteemed organizations and universities to offer a range of marketing certifications and credentials: Professional certificates in areas such as digital marketing and marketing analytics. Course-specific certificates that focus on specialized topics within marketing. Certifications in partnership with well-known academic and industry leaders.

What career opportunities are available with skills in marketing?

Skills acquired from Coursera’s marketing courses can lead to diverse and exciting career opportunities: Marketing Coordinator or Manager, driving the strategy and execution of marketing campaigns Content Strategist, developing engaging content aligned with business goals SEO Specialist, optimizing web content to increase traffic and engagement Digital Marketing Analyst, using data to refine marketing strategies Brand Manager, stewarding a brand to maintain and grow its presence in the market

Top Marketing Courses - Learn Marketing Online

Results for "marketing"

Google Cloud
Work with Gemini Models in BigQuery - Português Brasileiro
Skills you'll gain: Generative AI, Google Cloud Platform, Customer Relationship Management, Predictive Modeling, SQL, Big Data, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Python Programming
Intermediate · Course · 1 - 4 Weeks
Status: New
Northeastern University
Business Strategy and Value Creation In Action
Skills you'll gain: Business Strategy, Corporate Strategy, Strategic Thinking, Strategic Planning, Organizational Strategy, Business, Competitive Analysis, Business Management, Growth Strategies, Strategic Decision-Making, Value Propositions, Market Analysis, Market Dynamics, Innovation, Regulation and Legal Compliance
Beginner · Course · 1 - 4 Weeks
Google Cloud
Work with Gemini Models in BigQuery - 한국어
Skills you'll gain: Generative AI, Customer Relationship Management, Workflow Management, Google Cloud Platform, Applied Machine Learning, Big Data, Business Modeling, Artificial Intelligence and Machine Learning (AI/ML), SQL, Predictive Modeling, Python Programming
Intermediate · Course · 1 - 4 Weeks
Google Cloud
Work with Gemini Models in BigQuery - 繁體中文
Skills you'll gain: Generative AI, Google Cloud Platform, Big Data, Customer Relationship Management, SQL, Business Modeling, Artificial Intelligence and Machine Learning (AI/ML), Data Analysis, Natural Language Processing
Intermediate · Course · 1 - 4 Weeks
Google Cloud
Work with Gemini Models in BigQuery - 日本語版
Skills you'll gain: Customer Relationship Management, Google Cloud Platform, Generative AI, Big Data, Predictive Modeling, Prompt Engineering, Artificial Intelligence and Machine Learning (AI/ML), SQL, Data Analysis
Intermediate · Course · 1 - 4 Weeks
Google Cloud
Work with Gemini Models in BigQuery - 简体中文
Skills you'll gain: Applied Machine Learning, Big Data, Business Intelligence, Generative AI, Customer Relationship Management, Predictive Modeling, Artificial Intelligence and Machine Learning (AI/ML), SQL, Prompt Engineering, Data Analysis, Python Programming
Intermediate · Course · 1 - 4 Weeks
Status: Free Trial
Coursera
Creating Engaging Content for Instagram
Skills you'll gain: Instagram, Storytelling, Content Creation, Social Media Content, Content Performance Analysis, Photography, Branding, Social Media Campaigns, Social Media Strategy, Brand Awareness, Drive Engagement, Content Strategy, Target Audience
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
Coursera
Creating Engaging Content for YouTube
Skills you'll gain: Video Production, Web Analytics and SEO, Search Engine Optimization, Media Production, Content Development and Management, Content Strategy, Video Editing, Drive Engagement, Content Performance Analysis, Content Creation, Digital Content, Branding, Media Strategy, Marketing Channel, Live Streaming, Growth Strategies, Storytelling
Beginner · Course · 1 - 4 Weeks
Universidad de Palermo
Administración de Empresas Certificado MasterTrack®
Skills you'll gain: Human Capital, Human Resource Strategy, Business Process Management, Strategic Marketing, Organizational Strategy, Marketing, Strategic Leadership, Key Performance Indicators (KPIs), Human Resources Management and Planning, Corporate Strategy, Talent Management, Technology Strategies, Leadership and Management, Branding, Marketing Management, Business Process Improvement, Consumer Behaviour, Marketing Planning, Technical Management, Brand Strategy
Credit offered
Mastertrack · 6 - 12 Months
IIT Roorkee
Executive MBA
Skills you'll gain: New Product Development, Mergers & Acquisitions, FinTech, Capital Budgeting, Supply Chain, Integrated Marketing Communications, Business Marketing, Sales Process, Innovation, Succession Planning, Management Accounting, Supply Chain Management, Statistical Process Controls, Product Management, Marketing Management, Revenue Management, Sampling (Statistics), Production Schedule, Project Portfolio Management, Financial Statement Analysis
Earn a degree
Degree · 1 - 4 Years
HEC Paris
Innovation Management and Entrepreneurship University Certificate
Skills you'll gain: New Product Development, Business Strategy, Social Media Strategy, Supplier Relationship Management, Ideation, Entrepreneurship, Social Media Marketing, Project Controls, Stakeholder Engagement, Social Media, Product Development, Decision Making, Content Marketing, Process Analysis, Strategic Thinking, Strategic Decision-Making, Business Operations, Business Planning, Operational Efficiency, Innovation
University Certificate · 6 - 12 Months
Status: Free Trial
Coursera
Content Creation for TikTok, YouTube, Instagram, Facebook
Skills you'll gain:
Beginner · Professional Certificate · 1 - 3 Months